Economic Themes (2025) 63 (3) 8, 385-399

BUSINESS POTENTIALS OF THE INTERNET AND SOCIAL MEDIA TOOLS FOR COLLABORATION AND TEAMWORK


Slavoljub Milovanović

Abstract: Information technologies and systems are not able to make decisions, negotiate, or determine the prices of goods in the market. Companies need tools that support collaboration, teamwork, search, exchange and sharing of information and knowledge, where the Internet and social media play a major role. As a result of collaboration and sharing of knowledge and information, managers can make decisions in all these areas. Internet and social media tools are the most important knowledge management technologies for collaboration, communication and knowledge sharing; therefore, the paper considers potentials of the tools in enterprise business.

Keywords:  Internet; social media tools; collaboration; teamwork; social business

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